In an effort to expand its brand message and market reach, Extreme Kleaner by Extreme Energy Solutions will be available in selected Food City store locations, beginning with a launch at the Food City Bristol Race Night Event on August 14.
BRISTOL, TENN. (PRWEB) AUGUST 14, 2019
Extreme Kleaner, the non-toxic biodegradable multi-purpose cleaner degreaser, by its parent company, Extreme Energy Solutions, will be available at selected Food City Grocery Stores, which are owned by parent company, K-VA-T Inc. It will be the first time that Extreme Kleaner will be made available in Food City. The Food City locations that are scheduled to carry the product are in proximity of the Bristol Motor Speedway NASCAR Track, home to the Food City 500. Additional stores to be added at a later date.
Race fans can attend the Food City Race Night, in Bristol, and grab themselves a free sample of Extreme Kleaner at the Extreme Kleaner display. In attendance to sign autographs, will be NASCAR Xfinity Series Driver David Starr, Brand Ambassador for Extreme Kleaner. Race fans can also collect up hero cards and fan zone promotional give-aways while supplies last.
The Main Street Premium Brand cleaner product has been mainly available to consumers in the southeast through either independent retailer locations such as hardware stores, auto parts, and direct ship; this is Extreme Kleaner’s first launch with a major retailer in the southeast region.
“Extreme Kleaner is very grateful for the opportunity to partner with Food City on this promotion. Both Extreme Kleaner and Food City are brands well recognized within the racing community, and we appreciate the chance to connect with the loyal Food City consumer audience,” shared Samuel K. Burlum, CEO/President for Extreme Energy Solutions; parent company for Extreme Kleaner.
“We just ask that race fans give Extreme Kleaner a try, and look for the Extreme Kleaner Point of Purchase Display in a store location near them.”
Food City Store locations which will offer Extreme Kleaner for this promotion include:
- 2120 South Street, Johnson City, TN 37601
- 1430 Volunteer Parkway, Bristol, TN 37620
- 1317 Virginia Ave, Hwy. 421, Bristol, TN 37620
- 4307 North Street, Carroll Creek Crossing, Johnson City, TN 37615
- 1911 Moreland Drive, Kingsport, TN 37663
- 1921 Highway 394, Blountville, TN 37617
- 6681 Bristol Highway, Piney Flats, TN 37686
- 100 Bonham Road, Bristol, VA 24201
- 1320 Euclid Ave, Euclid Avenue Shopping Center, Bristol, VA 24201
- 396 Towne Centre Drive, Town Centre Shopping Center, Abingdon, VA 24210
Food City was founded in 1955, and is headquartered in Abingdon, Virginia; and remains family owned today. Food City maintains over 123+ store locations throughout the south in Kentucky, Virginia, Tennessee, North Carolina, and Georgia.
Extreme Kleaner got its start as a local brand, where in 2012 it was packaged and made available for consumers throughout the local area in selected independent family owned retailer locations in the northeast. Fast forward to 2019, and Extreme Kleaner is available in over 600+ retailer locations nationwide, including selected Food City store locations.
Extreme Kleaner, the Main Street Premium Brand since 2012, is available in two formulas: a multi-purpose cleaner-degreaser; and glass, tile and more formula.
Extreme Kleaner has grown in popularity with race fans and racers alike; where Extreme Kleaner can be seen throughout its partnership with ARCA Car Driver Tommy Vigh Jr., and the #10 Extreme Kleaner/Fast Track Racing Team ARCA Entry; currently 6th in the 2019 ARCA Menards Series Point Standings
A portion of every sale of Extreme Kleaner is dedicated toward assisting local and/or regional causes. Former causes which received the benefit of this initiative include Project Help, a cause aimed at helping to eradicate Veteran Homelessness, STEM Education, the performing arts, and non-profit educational forums for environmental and economic sustainability. The product’s parent company, Extreme Energy Solutions has also helped sponsor local 5k runs for many good causes.
Extreme Energy Solutions, Extreme Kleaner, and the SMART Emissions Reducer are proud partners of Daytona International Speedway and Daytona 500; and of the ARCA Menards Series. For more information visit http://www.ExtremeEnergySolutions.net.
