World’s First Online Printing Site Announces Revolution in 4-Color Commercial Printing
LIVINGSTON, MT – November 29, 1999 (INB) — PrintingForLess.com, http://www.printingforless.com, announces a revolutionary new business-to-business Internet service which is redefining the $100 Billion-a-year commercial printing industry. By leveraging the power of the Internet to streamline the print buying process, PrintingForLess.com is creating both a new e-commerce niche and a new segment in the printing business.
For the first time ever, top quality four-color printing can be ordered and paid for online from files created in any commonly used graphics layout program, including Microsoft Publisher, Word and CorelDraw. “Now, small business owners can create their own high-quality brochures and have them printed via our advanced online system without paying an advertising or public relations agency,” said PrintingForLess.com Chief Executive Officer Andrew Field. “We’re making extremely high-quality professional printing available to regular people at great prices through the world’s most advanced online printing service.”
Desktop publishing may have revolutionized the printing business, but it didn’t do much for the pocketbooks of small business owners, who typically shell out big bucks to have their brochures designed by professionals on high-end software programs. “From now on, Quark and PageMaker are no longer the exclusive options for commercial color printing,” says Field.
“Nobody else is doing printing via e-commerce, with real-time instant pricing, file uploading, automated payment, and online proofing,” he notes. “And we cut costs by eliminating mobile sales people, and by conducting all transactions online. That way, our customers walk away with significant savings too.”
In addition to cutting costs, the process gives small businesses a competitive edge. While ink jet and spot-color printing brands a business as small time, 4-color glossies always say “real company.”
And, the full-service website offers the only instant price quote system available for online printing. Customers may then order online and send job materials via the built-in file upload feature. Even final proofing is done online.
Customers also don’t have to go through any complicated print setup boxes or other workarounds. Just upload the raw layout file, and PrintingForLess.com takes it from there.
“We figured there would be a niche market for a printer who could overcome the technical hurdles of printing from MS Word and Publisher files — the relatively easy and affordable programs that most people use,” says Field. “One of my guys took it as a personal challenge and in a few months, had cracked the problem of reliable c-m-y-k film output. The process is so unique, we secured a provisional patent for it.”
PrintingForLess.com meets industry-wide trade standards for color and registration, and guarantees orders will be shipped within five days of proof approval. And, they accept all popular Macintosh and PC file formats, including the just-released Adobe InDesign.
Located in a mountain valley 50 miles north of Yellowstone National Park, PrintingForLess.com capitalizes on the pervasive nature of the Internet by servicing customers nationwide. Most of the employees moved to the small town for the quality of life, scenic beauty and recreational opportunities that abound, bringing with them several hundred years of combined industry experience. “I’ve got the best of all worlds,” says digital prepress technician Boyd Badten. “We are at the forefront of the e-commerce revolution, without the traffic jams.”